Privacy statement

Version: 01 November 2023

The following privacy statement complies with the requirements of the General Data Protection Regulation (GDPR) which took effect on 25 May.

Privacy information
We appreciate your interest in our website. Protecting your privacy is very important to us. Below we inform you in detail on how we use your data.

Collection, processing and usage of personal data
You may visit our site without providing personal information. We only store non-personal access data, e.g. the name of your Internet Service Provider, the page from which you visited us, or the name of the requested file. This data is purely analysed to improve our service, and cannot in any way be traced back to you.

Personal data is only collected if you voluntarily share this with us as part of an order, when opening a customer account, or subscribing to our newsletter. The respective entry forms also show which data is collected.

We only use your shared data without your specific consent to execute the contract and process your requests.

Once the contract has been fully executed and the full purchase price paid, your data will be locked from further usage, and deleted once the fiscal and commercial storage deadlines have elapsed, unless you have expressly consented to further usage of your data. You may delete your customer account at any time, either by sending a message via the contact details below or using the designated function in the customer account.

We provide the user with SOS-ID-Chips to store personal emergency data in an “emergency ID pass”. The emergency data stored in the emergency ID pass may be retrieved online by first aiders in an emergency. Entering the ID number, which is not outwardly visible and is located in a protected area on the back of the SOS-ID-Chip, enables the emergency ID pass to be viewed. The holder of the SOS-ID-Chip enters their emergency data in a customer area secured by a username and password. The holder is entitled to use our website for contractual purposes in accordance with the aforementioned usage conditions.

The user decides which information is visible in the emergency ID pass. The settings and information relating to their personal data may only be entered through full access authorisation, consisting of a username and password. Personal data may only be changed via the access authorisation individually set up by the user.

We take suitable technical and organisational security measures to protect your data from accidental or deliberate tampering, full or partial loss, destruction, or unauthorised access.

Data sharing for contract execution
Your data is shared with the shipping company hired to perform the delivery, insofar as this is necessary to deliver the goods. To process payments, we share your payment data with the credit institution Heidelpay, which has been contracted to handle the payment.

The selected payment service providers sometimes also collect this data themselves if you have an account with them. In this case, you need to use your access details to log into the payment service provider during the order process. The privacy policy of the respective payment service provider shall apply here.

Data usage when subscribing to e-newsletter If you subscribe to our newsletter, we use the necessary data, or the data separately provided by you, to regularly send you our e-newsletter as per your consent. You may unsubscribe from the newsletter at any time, either by sending a message via the contact details below or using the designated link in the newsletter.

We use cookies on various pages to make visits to our website more attractive and enable certain functions to be enjoyed. Cookies are small text files stored on your computer. Most of the cookies used by us are deleted from your hard drive at the end of your browser session (“session cookies”).

Other cookies remain on your computer, and enable us to recognise your computer next time you visit (“persistent cookies”). These cookies allow you to be welcomed with your username, and spare you the need to re-enter your password or complete forms with your data for subsequent orders. Our partner companies are not allowed to use cookies to collect, process or use personal data through our website.

Use of Google (Universal) Analytics for web analysis
This website uses Google (Universal) Analytics, a web analysis service run by Google Inc. ( Google (Universal) Analytics uses methods which enable your use of the website to be analysed, e.g. “cookies” – text files stored on your computer. The information generated in relation to your use of this website is generally sent to a Google server in the USA, where it is stored. Activating IP anonymisation on this website enables IP addresses to be shortened within the European Union or other countries in the European Economic Area before being sent. Only in exceptional cases is the full IP address sent to a Google server in the USA and then shortened. The anonymised IP address sent by your browser as part of Google Analytics is not combined with other Google data.

You can prevent Google from collecting and storing the data (incl. your IP address) generated by the cookie in relation to your website usage by downloading and installing the browser plugin available at the following link:


Alternatively to the browser plugin, you can click this link to prevent Google Analytics from recording data on this website in future. This involves placing an opt-out cookie on your end device. If you clear your cookies, you will have to re-click the link.

Right of access and contact options
You are entitled to receive free information on your stored personal data and, if applicable, have this data rectified, locked or erased. If you have any questions about the collection, processing or usage of your personal data, or if you wish to access, rectify, lock or erase data, revoke any consents, or raise any objections against a specific case of data usage, please contact:

Contact details of the data protection officer:
Leopoldstr. 21
80802 Munich

When contacting the data protection officer, please name the company to which your inquiry relates. Please refrain from enclosing sensitive information such as a copy of an ID card with your request.

Data security
During the order process, your personal data is encrypted and transmitted through the Internet via the SSL (Secure Socket Layer) process. Credit card data is not stored; it is instead collected and processed directly by our payment service provider “Heidelpay”. We take technical and organisational measures to protect our website and other systems against the loss, destruction, access, modification or circulation of your data by unauthorised parties.

Your customer account may only be accessed by entering your personal password. You should always keep your access information confidential, and close the browser window when you have finished communicating with us, especially if you are on a shared computer.

Verified security has been intensively audited by the internationally recognised company SySS GmbH in Tübingen, which specialises in security during the handling of confidential information on the Internet, and has been awarded the “Verified security” certificate. The certification underlines our high standards of security and quality when handling your data and processing your order.

For you as a user, this means:

Verified security and quality at, particularly when personal data is being handled.

Repeated declarations of consent
It is possible you have expressly issued us with the following consent(s), and we have recorded your consent. Under the German Telemedia Act, we are obliged to make the content of consents available for retrieval at any time. You may revoke your consent(s) at any time with effect for the future.

a) Permission for email advertising When subscribing to the newsletter, your email address will be used for our own advertising purposes until you unsubscribe from the newsletter. You may unsubscribe at any time.

b) Registration I would like to register for future orders, and request that my data be included in your customer database. By registering, you will be able to enjoy the benefits of free of charge.

Credit check and scoring
If we make an advance payment, e.g. for purchases on account, we may obtain credit-rating information from SCHUFA Holding AG, Kormoranweg 5, 65201 Wiesbaden, based on mathematical statistical processes, to protect our justified interests. To do this, we send the personal data required for the credit check to SCHUFA Holding AG, and use the received information on the statistical probability of a payment default to make a balanced decision on whether to establish, execute or terminate the contract.

The credit-rating information may contain probability values (score values) calculated based on scientifically recognised mathematical/statistical processes, and whose calculation includes other address data. Your legitimate interests and concerns shall be taken into account in accordance with the legal regulations.